The PRAVO.RU Conference “Law Firm Marketing 21 PRO MAX” will take place on February 18.
Darya Ermolina, Managing Partner of Ermolina & Partners, will participate in Session 1, Secrets of a Healthy and Trust-Based Relationship with the Pravo-300 Ranking. As part of the topic Expanding Horizons: Strategies for Boutique Law Firms Entering New Practice Areas, Darya will address:
why boutique law firms may need to expand their specialization and what market signals indicate that expansion is necessary;
how to position the expansion of an existing legal practice to apply this to related markets and practice areas;
how to present expanded expertise to clients who previously viewed the firm as specialists in a different area of law.
Date: February 18, 2026
Time: 10:00 – 11:30 a.m.
Venue: 11 Gogolevsky Boulevard, Moscow
Registration for the event is available via the link.